The Korea Herald invites you to a better 2005
January 2, 2005
The Korea Herald wishes a prosperous and happy New Year to
everyone and reaffirms its pledge to "change and change until we satisfy" our
We will continue to strive to improve the content of our business,
national, culture and entertainment, and editorial comment sections through our
own reporters and by drawing on the best news and commentary of events from a
wealth of Asian and international resources.
We have exciting plans to improve content and provide a brighter format
shortly which readers will find more attractive.
Throughout the year we plan to develop and follow themes of national
interest that will implant Korea firmly on the world map.
We will start by focusing on efforts already underway to make the world
more aware of this nation with an "Improve Korea Image" campaign.
Intertwined will be a drive to persuade everyone of the need to utilize
fully the immense time and money put into studying English at schools and
universities by pursuing this knowledge so they can discuss, negotiate and
convince others of their ability in what is the recognized international
language of business and world affairs.
We also draw attention to the following seven major events:
1. Campus English Press Contest
Herald Media Inc. and the 60-member National Association of Campus English Press
(NACEP) will jointly host the first competition for English-language news media
in universities in Korea to pick the best stories from the campus and help
encourage competitive university journalists. We urge university students to
2. English Musical School for Kids
As part of an English education project for children, we are preparing to set up
an English Musical School for Kids in cooperation with the Naite Production. The
program will greatly enhance children`s English skills, by letting them join the
whole process of musical performances.
3. Selection of Australia Ball Boys and Girls
We will select children (between 12 and 16 years old) to participate as ball
boys and girls at the 2006 Australian Open Tennis. The program, provided along
with Diamond Ad, will offer opportunities to meet sports stars and enjoy the
beauty of Australia, as well as improve English ability.
4. Special English School
In close cooperation with the nation`s leading universities, we will provide a
short-term English training course for high school graduates, who are waiting to
begin university studies. The program will include translation and
interpretation courses of various levels.
5. Nationwide English Speech Contest
The annual nationwide English Speech Content has developed into one of the
nation`s biggest English-related events. Anyone from elementary school students
to senior citizens interested in improving English speaking skills can take part
in the contest.
6. Tour to Seoul English Village
We will offer a tour program for officials of companies and their children to
look around the Seoul English Village, operated by Herald Media Inc. The program
will provide first-hand experience of competitive English language education.
7. Ambassadorial Golf Tournament
The annual event has helped foster friendships between Korea and foreign
diplomats residing in Korea. It will also enhance business relations as
executives of local firms and foreign companies operating in Korea also take
part. We will strive to make the event even more useful and enjoyable.